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Job Title: General Sales Manager
Location: Horsham Geely
We are seeking an experienced and inspirational General Sales Manager to lead the sales operation at our brand-new Geely dealership in Horsham. This is an exciting opportunity to play a pivotal role in the launch and development of a new franchise within Drift Bridge Group, helping to establish Geely as a leading automotive brand in the region.
As General Sales Manager, you will be responsible for leading, developing, and motivating the sales team to achieve outstanding results while delivering an exceptional customer experience. You will oversee all aspects of the sales operation, driving performance, profitability, customer satisfaction, and compliance. This role is ideal for a proven automotive sales leader who thrives on building high-performing teams and is excited by the opportunity to shape a new dealership from the ground up.
We are looking for a driven and commercially focused General Sales Manager with a proven track record of success within automotive retail. You will be an effective leader who can inspire teams, build strong customer relationships, and deliver outstanding business results.
You should possess excellent communication and leadership skills, a strong understanding of dealership operations, and the ability to adapt to the demands of a fast-paced and evolving environment. Experience managing sales teams and delivering exceptional customer satisfaction is essential.
A full UK driving licence is required.
Founded in 1936 by the Frost family, Drift Bridge Group has grown from a single Epsom-based showroom into a multi-franchise, family-run dealer group.
Now in its third generation of family ownership, Drift Bridge Group remains a privately owned business, supplying new and used Audi, Honda, Volkswagen and Škoda vehicles, with Geely joining the group in 2026. Alongside vehicle sales, we provide full aftersales support and operate TPS branches in Chessington, Croydon, Brighton and Guildford.
Our family-focused values shape the way we do business, ensuring our customers and our people are treated with equal respect. We aim to create an environment where everyone feels part of the team, with a welcoming atmosphere and consistent service across all our sites.
We offer stability, clear expectations, and opportunities to grow. Teamwork matters here, and every role makes a difference. Join Drift Bridge Group and be part of a business that continues to evolve while staying true to its family-run values.
At Drift Bridge Group, we value diversity and are committed to providing equal opportunities for all employees. We encourage applications from all qualified individuals, regardless of gender, race, ethnicity, age, sexual orientation, religion, belief, or disability.
Join us and play a key role in the launch and success of our new Horsham Geely dealership. If you are ready to lead a team, drive performance, and be part of an exciting new chapter for Drift Bridge Group, apply today!